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The Basics

Waves you'll actually want to wear down.

A simple routine that makes it happen.

Two hands holding Ivy & Elder hair care products against a clear blue sky: a Wave Spray on the left and a  jar of Leave-in hair Mask on the right.

Step 1: Leave-In Hair Mask

Apply to soaking wet hair, mid-lengths to ends. Focus on the areas that need it most, then scrunch to help shape your waves.

Wavy and curly hair naturally lets moisture escape and humidity in — that’s what creates frizz.

When your hair is properly hydrated, it holds onto moisture instead of reacting to the air around you. That’s how frizz is reduced before it even begins.

Step 2: Wave Spray

Spray into wet hair, over the mask. Scrunch again to shape your waves.

The spray enhances your natural pattern, adds light moisture, and helps your waves hold their shape throughout the day — even as the air changes. Soft. Touchable. Natural movement.

This is the step that makes your waves look like themselves — just more defined, more polished, and easier to wear.

No salt. No dryness over time.

Then: Air Dry

  • This routine was made for real life.
  • Both products go on wet hair. You let it air dry. That's it.
  • No extra steps. Nothing to fix later.
  • Hair you can actually feel good wearing down.

Or: Diffuse

  • If you have a little more time, diffuse on low heat.
  • You'll get a slightly tighter, more defined result, while keeping the same softness and movement.
  • Effortless either way.

Your Hair, Your Rules

The two-step routine is your foundation.

But this is meant to fit into your life, not the other way around.

Short on time?

Short on time? Use the mask. It gives your hair what it needs most and helps prevent frizz before it starts.

Already feeling hydrated?

Already feeling hydrated? Skip the mask. Go straight to the wave spray. Scrunch and go.

Day 2 or 3 refresh?

Waves falling flat? Missing body?

Day 2 or 3 refresh? Waves falling flat? Missing body? Lightly mist with water, spray with the wave spray, and scrunch to reactivate your waves. And you're done.

The two-step routine is your foundation.

But this is meant to fit into your life, not the other way around.

Your waves are waiting.

A simple routine you can trust. Soft, defined waves you'll actually want to wear down

Better Together

Your whole wave routine

$ 54 .00

Everything you need, in two steps