Question 1

Are Ivy & Elder products good for wavy and curly hair?

Accepted Answer

Yes. Both products are designed for lightweight hydration, frizz control, and soft, natural definition, which makes them ideal for 2A-3B waves and curls. They enhance texture without heaviness or buildup.

Question 2

Are your products clean and non-toxic?

Accepted Answer

Yes. Our formulas are made without phthalates, parabens, synthetic fragrance, silicones, PEGs, mineral oil, or harsh sulfates. Our wave spray is EWG VERIFIED®, and our leave-in mask holds a safe EWG rating of 2. Both are gentle, fragrance-free, and suitable for sensitive scalps, teens, and everyday use.

Question 3

Are your products safe for kids and teens with wavy or curly hair?

Accepted Answer

Absolutely. Our products are fragrance-free and gentle, which makes them ideal for kids and teens with sensitivities, hormonal changes, or dry, frizz-prone texture.

Question 4

Will the wave spray make my hair crunchy?

Accepted Answer

No. Wear the Wind is lightweight and non-crunchy. It creates soft, touchable waves and curls without stiffness, grit, or stickiness.

Question 5

Do your products work on fine wavy hair?

Accepted Answer

Yes. Both formulas were created to be weightless and buildable, so they define texture without weighing down fine strands.

Question 6

What curl types are your products best for?

Accepted Answer

Ivy & Elder works beautifully for 2A, 2B, 2C, and 3A textures. Wavy and wavy-curly hair benefits most from lightweight moisture and silicone-free styling.

Question 7

Can I use your products if I heat style my waves or curls?

Accepted Answer

Yes. Willow Talk helps protect against breakage and dryness, while Wear the Wind creates smooth, soft texture under diffusers, wands, or low-heat tools.

Question 8

Are your products silicone-free?

Accepted Answer

Yes. Both formulas are completely silicone-free, which helps waves and curls stay bouncy and free from long-term buildup.

Question 9

Do your products contain drying alcohols?

Accepted Answer

Our products do not contain harsh or moisture-stripping alcohols. While a small amount of Alcohol Denat. is used in our formulas to dissolve botanical extracts or keep the product lightweight, it evaporates quickly and does not dry out the hair or scalp.

Question 10

Are your products fragrance-free?

Accepted Answer

Yes. All Ivy & Elder products are completely fragrance-free, with no synthetic fragrance and no masking agents. They are ideal for sensitive users, migraine-prone people, and teens.

Question 11

How do I build a clean routine for wavy or curly hair?

Accepted Answer

Start with lightweight moisture using Willow Talk to reduce frizz and strengthen strands. Follow with Wear the Wind for soft, non-crunchy texture enhancement. Scrunch or twist and air-dry, diffuse, or heat-style for defined waves and curls.

Question 12

Can I use Ivy & Elder products on dry hair to refresh waves or curls?

Accepted Answer

Yes. Wear the Wind works on dry hair to revive flattened waves, smooth frizz, and restore light definition. It is perfect for next-day touch-ups and refreshing your natural texture.

INGREDIENT	WHAT IT DOES, SOURCE & CATEGORY
Alcohol Denat.	Denatured alcohol is a mixture of ethanol, derived from sugar cane, with a denaturing agent.
	Sugar Cane
	Plant-based
Aloe Barbadensis Leaf Juice	Helps condition and smooth hair. I&E uses a decolorized version.
	Aloe
	Natural
Citric Acid	Chelating agent (helps solubilize some ingredients) and ph adjuster
	Citrus Fruits
	Natural
Crataegus Monogyna (Hawthorn) Berry Extract	Antioxidant; protects hair from UV stressors
	Hawthorn flower
	Natural
Ethylhexylglycerin	Paraben alternative that enhances preservatives. Also helps to condition hair.
	Coconut
	Plant-based
Glycerin	Humectant that's present in all natural lipids (fats), whether animal or vegetable. Ours is vegetable sourced.
	Vegetable fatty acids
	Plant-based
Panthenol	Alcohol form of the B vitamin pantothenic acid. Panthenol helps to hold moisture.
	B vitamin
	Plant-based
Potassium Sorbate	Paraben alternative used as a preservative. Derived from a naturally occurring antimicrobial. Originally isolated from Rowan tree berries.
	Sorbic acid, Potassium salt
	Plant-based
Sodium Polyitaconate	Clean alternative to petrochemicals
	Corn
	Plant-based
Tetrasodium Glutamate Diacetate	Chelating agent (helps solubilize ingredients) and preservative booster
Tetrasodium Glutamate Diacetate	Clean synthetic
Undecane and Tridecane	Together known as Cetiol Ultimate, a 100% renewable, plant-based emollient from Coconut & Palm Kernel oil. Used as silicone alternative. EcoCert, Cosmos & Natrue approved.
Water (Aqua)	Helps dissolve ingredients in product.
	Water
	Natural

more on wear the wind ingredients